Marketing gurus always talk about the importance of creating content to grow your brand and attract your target audience, but what kind of content will actually help you do that? The simple (and complicated) answer is that it depends. It depe ...
The Top Digital Marketing Skills for 2021
Marketing online might sound pretty simple on the surface. Create a few ads, make sure you have an amazing website, and interact with users. However, the skills required to be good at marketing are a bit more complex if you want to have a good return on ...
7 Effective Mobile Marketing Strategies
Picture credits: Wikimedia.org According to Statista, mobile devices made up 58% of global internet traffic in early 2022. That number has been rising steadily for years, with no sign of decreasing. If you ignore mobile marketing, you’re missing out o ...
How to Build a Lasting Brand Identity
Investing in brand identity may feel like something that only massive businesses like Nike and Amazon do, but in reality, every business can benefit from defining and investing in their own. When customers have a clear picture in their minds of ...
How To Attract & Retain Great Employees In The Wake Of The Great Resignation
The pandemic changed our lives in many ways, and the workplace is no exception. According to Harvard Business Review, 57 million Americans quit their jobs between January 2021 and February 2022. Many employers are looking to fill gaps in their teams, but ...
