Strategy & Data Analysis

Utilizing data, we focus on ideas to increase the customer’s value and decrease the customer’s cost-per-acquisition.

Implement & Optimize

We implement media management, SEO & inbound marketing, referral programs, affiliate marketing, and Growth Hacking.

Stack & Automation

We build growth machines aggregating marketing and real-time data by leveraging connected SAAS solutions.

WHAT MAKES
US UNIQUE

While we’ve spent over $19m on the Google & Facebook platforms and have managed thousands of successful campaigns, companies hire us for two reasons:

  1. 1.

    Our strategies focus on increasing our client’s customer LTV (lifetime value) and decreasing the CPA (cost per acquisition).

  2. 2.

    Utilizing our client’s customer and marketing data, we leverage various marketing software to create explosive & predictable growth.

Our Expertise

Some of our clients have small or medium-sized marketing departments, while others are startups with ambitious growth goals. In any case, we collaborate with our client’s team to create, execute, and scale the growth strategy.

Strategy & Data Analysis 

  • Inbound marketing
  • Growth hacking
  • Product Market fit
  • Google Analytics
  • Buyer persona development
  • Keyword analysis & strategy
  • Conversion Rate Optimization (CRO)
  • Develop SMART goals
  • Content audit
  • Email list segmentation
  • Customer surveys
  • Sales enablement

Implement & Optimize

  • Marketing automation
  • Sales funnels
  • Google Ads/YouTube/Display
  • Facebook/Instagram/LinkedIn advertising
  • Landing page creation & optimization
  • SEO (onpage and offpage tactics)
  • Affiliate marketing
  • Webinar strategies
  • Online review tactics
  • Whitepapers, eBooks, and guides
  • Online quizzes and games
  • Social media advertising & Mgmt.
  • Automation/Email marketing
  • Traditional advertising

Marketing Stacks & Automation

  • Infusionsoft, Salesforce, Hubspot
  • Tray.io, Zapier
  • Kissmetrics, Mixpanel, Microsoft BI
  • Drip, Autopilot, SharpSpring
  • Clearbit
  • Stitch, Segment
  • Google Tag Manager
  • CallRail
  • Instapage

A Modern
Marketing Approach

When we initially start working with companies, they’re often marketing on many of the correct platforms; however, their issues tend to center around building levers between their marketing channels. This fundamentally changes how their data is reported and acted upon.

Nettra ties ad platforms, landing pages, automation, SEO, CRM, and data analytics into one trackable strategy. It’s only after tying all of a company’s marketing and data together that real progress can be made, allowing for rapid experimentation.

We Have Some
Remarkable Clients!

Our clients currently represent over 15 different industries — including the nonprofit sector. These companies range from 2-3 person start-ups to large financial institutions.

Convictions

Cutting Through The Noise

I subscribe to the law of contrary public opinion... If everyone thinks one thing, then I say, bet the other way... -Al Pacino as salesman Tony Roma from Glengarry Glen Ross (1992)  Your greatest enemy as a marketer is not your competition. It’s not the economy. It’s...

The Most Powerful Marketing Concept You Keep Ignoring

What’s the most misunderstood, underutilized and even ignored concept in online marketing? Data-driven analysis. We marketers tend to want to spend all their brain power of generating killer ideas, designing brilliant marketing automation, and writing hooky ads. But...

How Well Do You Know Your Clients?

Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.-John Wanamaker, advertising and marketing pioneer This quote gets dropped around marketing circles all the time. Wanamaker lived back in the nineteenth century when determining...

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